Luke Lloyd Davies

CEO

Luke founded Rocket Sports Management with Sir Elton John in 2012, with a shared vision that the talent’s long term interests should always be central to our business. We take a holistic approach to our athletes’ lives, as this is essential to maximising their overall commercial success. This ethos and management style is shared by our sister company, Rocket Music, of which Luke is also a partner.



Luke began working for Sir Elton John and David Furnish in 2001 originally with their film production company Rocket Pictures.  He now heads their global private office and oversees all their personal finances, infrastructure and investments. During this time Luke has built up a wide network of relationships with individuals and leading brands in a multitude of sectors, which gives Rocket Sports Management a true diversity in its athlete strategy and focus.